19.Event poster design process.

 Here is my process designing a digital poster for an event for my organization. One of the main themes of the event is the red carpet. I wanted to embrace the classy vibe of this event by highlighting the red carpet, so I went to Pinterest to start looking for inspo and searching up gala posters. These were the posts that inspired the most.

  

The third flyer embodied the vibe I was going for the most but I wanted to put an African twist on it as it was for the African Students Association. I got to my favorite new tool- adobe firefly and spent hours (ok maybe an hour) generating an image using prompts such as

- African woman silhouette with her hands on her hips wearing an african print headwrap and matching red dress that leads into a red carpet, no shadow

-african womans back with her hands on her hips wearing an african print headwrap and matching red dress with gold embellishements that leads into a red carpet, no shadow

Playing with words here and there and using the original flyer as a composition reference. 

After receiving several terrible result such as these 

I finally ended up with something I could work with 

                                               

I used photoshop to tweak some elements and finally ended up with these final pieces

And I made a video in canva to add a paparazzi effect over top for instagram story promotion

This project was super time consuming but I am really happy at the result, it is classy but hints to African elements.